Archive for the ‘Events’ Category

Social Marketing How-to Conference for Writers and Publishers

Today is the first full day of Author U Extravaganza here in Colorado; it’s a 2-1/2 day intensive experience of learning from the sharpest publishing experts. I’m excited and honored to be a part of this extraordinary conference event that covers social media marketing, Kindle positioning, branding strategies, book printing, and so much more. Will [...]

Using your dating experiences to build customer relationships

Running a photography business can be demanding. Between shooting engagements, administrative work, and managing the business end, it can be difficult, if not impossible, to still find the time to keep in touch with clients and make them feel appreciated. As a recent Harvard Business study pointed out, by increasing customer loyalty by 5%, a [...]

Making bigger pies – or at least supersize your piece of the pie!

I recently attended WPPI12 in Las Vegas, and gained a lot of new knowledge about services, products and challenges that photographers are facing. Brides are also facing challenges as their budgets are being trimmed but their desires aren’t! The latest must-have at a wedding reception – 20% of brides surveyed today say they are incorporating [...]

Live from WPPI with DigitalPhotographyCafe.com

Digital Photography Cafe – The Art and Business of Photography Don’t forget to enter to win the WPPI 2012 Giveaways! Entering the DigitalPhotographyCafe.com WPPI 2012 giveaway is easy. Simply fill out the from here, and then click Subscribe to list. That’s it! You’ll automatically be entered for a chance to win some amazing prizes from [...]

Social Media Holiday Campaign Ideas

In my most recent guest video blog post for H&H Color Lab, we cover sample holiday campaign ideas and how professional photographers can increase holiday sales with social media.